How Tata Steel became the first company to sell branded steel in the world?
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For part 1 of this article that elaborates on Tata
B2B Branding from Tata steel
Tata's Potential—and Problems—Are Symbolic of India Itself - WSJ
Strategic Management of Tata Steel
Tata Motors Finds Success in Jaguar Land Rover - The New York Times
Thyssenkrupp loses fight against EU veto of Tata Steel JV
Tata Steel unveils India's first organised steel retail store
Steel prices to trend higher compared to the last 10 years: Tata Steel
Prices on the global steel and raw materials market went down
History of Tata Steel, PDF
Tata Steel: Branding Steel Based on Customer Focus - The Case Centre
Sale of U.S. Steel could create near monopoly on ultrathin steel
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